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Churchill's scale development approach — RMBL Knowledge Commons

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Churchill's scale development approach

Papers: 1 | Mentions: 1

Local Knowledge Graph (Top 29 entities)

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Knowledge graph centered on Churchill's scale development approach with 29 nodes and 57 connections. Top connected: MANSQ model, Willingness to accept compensation, experiential learning, confirmatory factor analysis, Retail sales.

Method synopsis

Multi-step procedure to develop and validate measurement items for conceptualizing consumers' perceived values

Synthesized from method descriptions across 1 paper using this protocol.

Papers Using This Protocol (1)

thesis

Perception of experiential value in luxury hotel settings: The case of experiential programming and impact on consumers

2023